Just saw that as another friend e-mailed me the link which is great.
I like especially like the description at the end of the Jalopnik article as it dose describe what a 7 is all about in my belief.
"Even if you don't need to add lightness to yourself, slipping behind the wheel of this apparently tidy and sorted Seven will require added lightness to your wallet, to the tune of $16,999. In comparison to a Caterham - the official Seven clone - which usually command $25K-plus, that seems pretty reasonable. Of course, when compared to riding a stolen shopping trolly down a steep hill, which would offer similar sphincter-tightening thrills, that's a lot of money.
But this Seven clone offers many more thrills than does a wire cart from the Piggly Wiggly, and for that we need to consider the value of its price."